Sponsorship Packet
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Your organization
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Sponsorship Packet Template / Generator
A free, interactive sponsorship packet template for nonprofits. Add your tiers, benefits, impact, and audience reach, and get a branded proposal with a built-in commitment form. Edit any page inline, then print or save as PDF.
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Why partner with us
Your brand, in front of a community that gives
A sponsorship is more than a logo on a banner. It is a public stand alongside an organization your customers already trust, in front of an audience that shows up, opens the email, and gives.
People served annually
12,500
Cents per dollar to programs
88
Years serving the community
15
Our sponsors do not just write a check and disappear. They activate, and we treat every partnership as a relationship, not a transaction, which is why most renew before we even ask.
Sponsoring the gala was the best community-marketing dollar we spent all year. Our customers noticed, and it is a mission we are proud to stand behind.
Dana R., Regional VP, 2025 Presenting Sponsor
Visibility tied to a trusted mission
Your logo and story reach our full audience before, during, and after the event. Nine in ten people think more highly of a business that backs a cause they care about, so every impression lands next to 15 years of community trust.
A partnership, not a transaction
A dedicated sponsorship lead handles every detail, from benefit fulfillment to a post-event recap with numbers your team can report up the chain.
Made with
Where your sponsorship goes
Every dollar moves the mission forward
Sponsorship is the most leveraged gift you can make. It underwrites the cost of the event so that every ticket sold and every paddle raised flows straight into programs. When you sponsor, you are not funding a party. You are funding the year ahead.
01
$25,000 funds
A full year of after-school tutoring and meals for 40 children across our 18 school sites.
02
$10,000 funds
Job training and placement support that moves 12 adults from unemployment into stable, full-time work.
03
$5,000 funds
Emergency housing assistance that keeps eight families in their homes through a crisis month.
Hopeworks did not just help my family find a home. They helped me find a career. Two years later, I am the one writing the check.
Maria S., program graduate and 2025 donor
Made with
Who you will reach
An engaged, generous, and growing audience
Our supporters are exactly the audience most brands work hard to reach: local, loyal, and ready to act. Below is the reach your sponsorship puts your brand in front of, before, during, and after the event.
350
Event attendees
18,000
Email subscribers
42,000
Social followers
Our attendees skew 35 to 64, two-thirds homeowners, with a median household income above $110K. They are business owners, civic leaders, and committed donors who give an average of four times a year. When your brand shows up here, it shows up in front of decision-makers who buy local and remember who showed up for the cause.
Digital and press reach
65,000 annual visits to our website and donation pages, with your logo linked on the event and sponsor pages, plus coverage across 4 regional outlets and a combined press reach of 250,000.
Community footprint
A 15-year presence across 4 counties, 600 active volunteers, and partnerships with 18 local schools. An audience that buys local and remembers who shows up.
Made with
Sponsorship opportunities
Your sponsorship packet
5 tiers
Ways to partner
Every tier delivers real visibility to your brand and real impact to our mission. Pick the level that fits, or talk to us about a custom package.
1
Presenting Sponsor
- Naming rights: "Event presented by [Your Company]"
- Premier logo placement on signage, program, and step-and-repeat
- Two reserved tables of 10 in the front row
$25,000
Sponsorship
1
Slot
2
Gold Sponsor
- Large logo on event signage and program
- One reserved table of 10
- Logo and link on the event web page
$10,000
Sponsorship
3
Slots
3
Silver Sponsor
- Logo on event program and web page
- Four reserved seats
- Quarter-page ad in the printed program
$5,000
Sponsorship
6
Slots
4
Bronze Sponsor
- Name listed on event program and web page
- Two reserved seats
- Group recognition from the stage
$2,500
Sponsorship
10
Slots
5
Community Friend
- Name listed in the printed program
- Name on the event web page
- Group thank-you from the stage
$1,000
Sponsorship
20
Slots
Each tier has a full page in this packet with complete benefits and a commitment form. To reserve a tier, reach out to us.
Sponsorship opportunity
Your sponsorship packet
Tier 1 of 5
1
Presenting Sponsor
Top-billed across every channel
Top-tier brand integration with title billing across every event channel, on-site experience, and post-event recap. Reserved for the partner who wants the loudest seat at the table.
Sponsorship price
$25,000
Slots available
1
Sponsor value
$37,500
Tax-deductible
$17,500
| # | Benefit included | |
|---|---|---|
| 1 | Naming rights: "Event presented by [Your Company]" | |
| 2 | Premier logo placement on signage, program, and step-and-repeat | |
| 3 | Two reserved tables of 10 in the front row | |
| 4 | 60-second stage moment for your leadership | |
| 5 | Dedicated social media spotlight (4 posts) | |
| 6 | Full-page ad in the printed program | |
| 7 | Logo on all event email marketing (18,000+ subscribers) | |
| 8 | Logo and link on the event web page |
Commitment
Sponsor name
Signature
Date
Sponsorship opportunity
Your sponsorship packet
Tier 2 of 5
2
Gold Sponsor
Anchor the mission
Premium brand placement across the event with a reserved table and dedicated stage recognition. Best for partners who want strong visibility without title-level investment.
Sponsorship price
$10,000
Slots available
3
Sponsor value
$15,000
Tax-deductible
$7,000
| # | Benefit included | |
|---|---|---|
| 1 | Large logo on event signage and program | |
| 2 | One reserved table of 10 | |
| 3 | Logo and link on the event web page | |
| 4 | Social media spotlight (2 posts) | |
| 5 | Half-page ad in the printed program | |
| 6 | Recognition from the stage during opening remarks | |
| 7 | ||
| 8 |
Commitment
Sponsor name
Signature
Date
Sponsorship opportunity
Your sponsorship packet
Tier 3 of 5
3
Silver Sponsor
Power the programs
Solid brand presence across event collateral with four reserved seats and group recognition from the main stage.
Sponsorship price
$5,000
Slots available
6
Sponsor value
$7,500
Tax-deductible
$3,500
| # | Benefit included | |
|---|---|---|
| 1 | Logo on event program and web page | |
| 2 | Four reserved seats | |
| 3 | Quarter-page ad in the printed program | |
| 4 | Group recognition from the stage | |
| 5 | Social media thank-you post | |
| 6 | ||
| 7 | ||
| 8 |
Commitment
Sponsor name
Signature
Date
Sponsorship opportunity
Your sponsorship packet
Tier 4 of 5
4
Bronze Sponsor
Join the circle
An accessible way for community partners to show up for the mission. Includes two reserved seats and program recognition.
Sponsorship price
$2,500
Slots available
10
Sponsor value
$3,750
Tax-deductible
$1,750
| # | Benefit included | |
|---|---|---|
| 1 | Name listed on event program and web page | |
| 2 | Two reserved seats | |
| 3 | Group recognition from the stage | |
| 4 | Thank-you in the post-event email | |
| 5 | ||
| 6 | ||
| 7 | ||
| 8 |
Commitment
Sponsor name
Signature
Date
Sponsorship opportunity
Your sponsorship packet
Tier 5 of 5
5
Community Friend
Stand with us
For small businesses and individuals who want to put their name behind the mission. A warm, visible way to show your community you care.
Sponsorship price
$1,000
Slots available
20
Sponsor value
$1,500
Tax-deductible
$850
| # | Benefit included | |
|---|---|---|
| 1 | Name listed in the printed program | |
| 2 | Name on the event web page | |
| 3 | Group thank-you from the stage | |
| 4 | ||
| 5 | ||
| 6 | ||
| 7 | ||
| 8 |
Commitment
Sponsor name
Signature
Date
Sponsorship commitment form
Your sponsorship packet
Return by [your deadline]
Yes! We want to partner with your organization. Complete this form to reserve your sponsorship. Select your level, fill in your details, and return it to the contact below.
1. Choose your sponsorship level
Presenting Sponsor
$25,000Gold Sponsor
$10,000Silver Sponsor
$5,000Bronze Sponsor
$2,500Community Friend
$1,000Custom / in-kind package — amount $
2. Sponsor details
Company / sponsor name
Contact name
Email
Phone
Listing name (as it should appear in print)
Website
3. Payment
Check enclosed
Invoice me
Credit card (we will call)
Pay online
Authorized signature
Date
Please return this form by [your deadline] to your sponsorship contact. Tax-deductible amounts shown in this packet are estimates; consult your tax advisor.
How it works
A sponsor-ready proposal in three steps
Most sponsorship templates are static Word docs or slide decks you fight with for an afternoon. This generator builds a complete, branded sponsorship packet with proven structure, the case for partnership, mission impact, audience reach, tiered levels, and a commitment form, so you can send something polished the same day.
Add your details and brand
Enter your organization, event or campaign name, and sponsorship contact. Upload your logo and the entire packet recolors to match your brand automatically.
Set your sponsorship levels
Add tiers one at a time or paste them in bulk. Each level gets price, slots, benefits, and an auto-calculated sponsor value and tax-deductible estimate. Edit the why-partner, impact, and audience pages inline.
Print, save, or share
Print the full packet in one click, save as PDF in the print dialog, or copy a share link so a colleague can pick up where you left off.
What makes a packet land
What goes in a nonprofit sponsorship packet
A sponsorship packet is a sales document, not a donation ask. Businesses sponsor for visibility and goodwill, so the packet has to answer the sponsor's question first: what do we get, and who will see us. The non-negotiables are a clear why-partner case, proof of mission impact, your audience reach in real numbers, well-structured sponsorship levels with concrete benefits, and a frictionless way to say yes. This template includes all of them, with toggles to drop any page you do not need.
Audience reach is the page most nonprofits underweight and the one sponsors read first. Attendees, email subscribers, social followers, web visitors, and press reach are the currency a marketing budget is measured in. Put those numbers up front, then tie every tier's benefits back to them, so a $10,000 ask reads as a media buy, not a charity favor.
Get the logistics right and the conversions follow. Nonprofits on Funraise grow online revenue 26% year over year on average, and the same donation pages convert at 17%, roughly twice the nonprofit benchmark. When you tell a sponsor their logo will sit on an event page that actually converts, the value of the partnership stops being abstract.
Frequently asked
Questions?
What should a nonprofit sponsorship packet include?
A strong packet includes a cover, a why-partner case, mission impact, your audience reach in numbers, structured sponsorship levels with benefits and pricing, and a commitment form. This template builds all of those by default, and you can hide any page you do not need from Settings.
How many sponsorship levels should I offer?
Three to five tiers is the sweet spot. Enough to give sponsors a real choice and an anchor high tier, but not so many that the decision stalls. The sample loads five levels (Presenting, Gold, Silver, Bronze, and Community Friend) that you can rename, reprice, or delete.
How are sponsor value and tax-deductible amounts calculated?
By default, sponsor value is 1.5x the tier price and the tax-deductible portion is 70% of the price. You can change those multipliers in Advanced settings or override any tier manually. These are estimates; remind sponsors to consult their tax advisor.
Can I print the packet or save it as a PDF?
Yes. Click "Print PDF", then choose your printer or select "Save as PDF" in the print dialog. It works in Chrome, Edge, Firefox, and Safari. Toggle individual pages on or off in Settings before printing.
Can I customize the wording and remove Funraise branding?
Every page is editable inline, click any text in the preview to change it. You can also turn off the small Funraise footer credit in Advanced settings for fully white-label output.
Does anything save between visits?
Your packet saves in your browser's local storage, so you can close the tab and come back. Nothing is sent to a server unless you copy a share link. Your logo stays on your device and is not included in the link.
Ready?
Give sponsors a page that converts
Once a sponsor's logo is on your event page, make sure that page earns its keep. Funraise pop-up donation forms convert 38% of visitors from click to gift, 28% better than the next best form. Get a demo and see how donation pages, events, and sponsor recognition connect.
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