“It starts with how we serve people.”

Jeff VanDixhorn, CEO of Daxko, takes us back to basics in this conversation with Justin Wheeler, CEO and Co-founder of Funraise, as the two discuss how a partnership between tech tools leads to success for customers and impact for communities.

In the case of Funraise and Daxko, that partnership provides a dual-ended resolution that feels like one product and experience.

Listen in or read on for notes on how to use technology to enhance face-to-face engagement, commentary on today’s trends in community-focused marketing, and a profound insight on partnerships: being a great partner is the best thing you can bring to your community.

Tech That Enhances Human Connection

Now, we know what you're thinking. "More tech? But we're all about face-to-face engagement!" Well, here's the kicker: this partnership is designed to amplify those personal connections, not replace them.

Jeff notes at 4:50 that today's big question is, "How do we more effectively engage people?" He goes on to explain, "How do we as a technology organization make sure that we're engaging with people to get their attention... really finding ways to bring people into facilities, make it easy for them... in a medium that they want, and as automated as possible?"

The answer isn't one-size-fits-all, but a unique collection of tools and strategies—and Funraise + Daxko are a key part of that solution.

Trends in Community-Focused Marketing

Let's talk nonprofit fundraising trends for a hot minute. The nonprofit world is evolving, and so is the way we connect with our communities. Starting at 15:20, Jeff and Justin hit on one of 2025's biggest fundraising trends for community organizations: personalization.

"Personalization... is more important today because of the application of AI. ...donors don't want to feel like they're some sort of automation in the system that's going to trigger the ask and have no connection."

With Funraise and Daxko's combined powers, you're looking at AI-driven tools and insights that can help you tailor your outreach like never before.

The Always-Overhead Overhead Myth

Onto the topic that nonprofits can't seem to get away from: overhead costs. We all know it's hot in the nonprofit world. But here's the thing; by leveraging the partnership between Funraise and Daxko, you're not just spending on tech—you're investing in efficiency and impact.

Starting at 21:20, you can tell it's a topic that Justin is pretty passionate about:

"The less you spend in overhead—especially when you're trying to scale... [nonprofits] need to invest in the future so they have the ability to achieve impact that you wouldn't even think is possible."

And it's no surprise that Jeff agrees!

"If we do it the right way, there's a bigger impact for less money."

The Future is Bright (and Efficient!)

Wrapping up at 24:15, both Jeff and Justin express their admiration for the organizations Funraise and Daxko are working with. A little love for everyone pouring their hearts into their communities.

"How can we help our customers accelerate their impact? How can we get their 5-10 year plan done in 2-3 years?"

It takes a community to make impact happen—and the partnership between Funraise and Daxko is your stepping stone to more efficient change.

Funraise, a leading nonprofit fundraising software, and Daxko, an operations platform for community centers, have partnered to help nonprofits and impact-focused organizations take engagement to a new level with technology. Talk to Funraise today!