When asked which Funraise tool she couldn't live without, Haydee Mata, Mission Advancement Administrator at YMCA of Greater Long Beach, couldn't choose just one:

"We have 9 branches and we use Funraise peer-to-peer for all of them. ...it’s extremely helpful being able to easily post the pages on your Facebook with quick links. The email automation also helps us communicate with our donors."

YMCA of Greater Long Beach has good reason to love Funraise's platform—as longtime customers, they've seen remarkable success over the years in engaging members to become donors, fundraisers, and even evangelists. 

Along the way, Haydee and her team have perfected fundraising campaigns, and now, they're sharing the secrets to the lessons they've learned. 

Watch the webinar

Get the insider scoop on community organization-specific fundraising strategies, tools, and tips directly from YMCA of Greater Long Beach and Funraise—you'll discover ways you can engage members in successful annual fundraising campaigns and how you can get started quickly.

YMCA of Greater Long Beach's success is more than a feeling, though; they have the stats to prove it. To start off, let's set a baseline for Funraise's average customer growth:

• Funraise organizations grow online revenue 73% year over year on average, 3x faster than the industry benchmark.
• Funraise organizations grow recurring revenue 52% year over year on average.
• Website visitors who interact with a Funraise Donation Form complete a donation 50% of the time.
• On average, P2P fundraisers on Funraise raise $1,220, 2x the amount of top P2P programs.

So, how does YMCA of Greater Long Beach stack up?

With Funraise, YMCA of Greater Long Beach's online fundraising has seen:

• Over 2.6x growth in 4 years
• Over $1M raised from 5,500+ donors
• Over $36k in recurring donations raised
• 615 peer-to-peer fundraisers
• More than $220k raised in Q1 2024

Wow! Tell us how they did it.

You got it! Here are Haydee's three top tips for making the most of online fundraising.

1. Create a Campaign Site for every annual campaign

Haydee notes that Funraise's fundraising platform allows you to use previous fundraising Campaign Sites as a template so you're not starting from scratch every time—and it's one of her favorite ways to use Funraise.

"Funraise will let you use your same campaign layout and style from the year prior. That's something we usually do and it's super easy for anyone who's making your campaign page for the new year."

2. Build fundraising pages for your board members

We all know how difficult it can be to get even well-meaning board members into a fundraising mindset. Help your board members out by building peer-to-peer fundraising pages on their behalf. All they have to do is copy the link, share the love, and bring in the donations!

"This encourages more supporters to get involved. Board members have a hard time actively campaigning. With Funraise ...I have easily created board members' fundraiser pages, we send them their link, and they can easily blast it to their inner circle."

3. Recognize offline donors online

Existing donors who give by check or pledge should be added to and recognized on campaign sites—make sure that all of your donors get to join the party! 🎉

While Haydee notes that "many of our branches have experienced fewer pledge cards and more online donations because donors feel more secure donating online", it's important to YMCA of Greater Long Beach to be inclusive of every type of donor.

Bonus tip: Integrate Funraise with Daxko

Finally, YMCA of Greater Long Beach has been an enthusiastic supporter of Funraise's Daxko integration from the very start. Haydee says it best:

"When we first heard about the integration, we were so excited. ...It helped eliminate the need for manual data entry and syncing, and reduced errors ... by eliminating double entry, saving a big chunk of time."

YMCAs everywhere can save time, build deeper relationships with donors and board members, and make increased impact in your communities with Funraise—Join in the fun today!