Nonprofit Trends

By establishing a major donor strategy, small nonprofits set themselves up for long-term success. Major donors are integral to the health of small nonprofits—and when 88% of your donations come from 12% of your donors, it’s clear where nonprofits should focus their efforts.

Did you know? Website visitors are 82% more likely to spend money if they’re engaged in live chat. Can you guess how many nonprofits use chatbots? 12% of NGOs worldwide use live chat.

MLK Day serves as a reminder of the racial justice work still to be done and ways that we can support the cause every single day, in every single situation.

You don’t have to keep all of your donor and donation information in spreadsheets anymore. You can try using—drumroll please!—a donor CRM.

How will the pandemic impact giving? Will donors give less or will donors give more because they see the effects of the pandemic? Survey findings from The Nonprofit Alliance and RKD Group show surprising results.

If you’re new to the world of digital fundraising, here are the first steps to help your nonprofit and its team of unicorns become digitally fluent.

The emotional and mental health challenges that 2020 left us with cannot be understated. When you ask 2020-weary donors, remember that the most powerful thing we can extend is empathy and a we’re-in-this-year-together promise to continue the work.

For the Children's innovative spirit has carried their supporters (even the ones who aren't digital wunderkinds) into the digital realm, and Funraise is right alongside, leading the charge.

Fundraising campaigns can benefit from bringing together different types of fundraisers. Peer-to-peer fundraising and giving days are a match made in fundraising heaven; when you put them together, you get big success (and big $$$.)

As your year-end fundraising campaign unfolds in December, keep an eye on campaigns stalling out. Try a combination of tactics to see what will grab donors' attention and get a response.

Justin Wheeler, Funraise's CEO, talks about the decision to make Funraise free for all nonprofits.

A recap of the exciting and awesome products launched in the Funraise Future live product premiere event on November 17, 2020.

“We decided to offer a free plan because we believe every nonprofit, no matter their size or budget, deserves to have access to the technology they need to succeed." —Justin Wheeler, Funraise CEO and Co-founder

Funraise CEO, Justin Wheeler, discusses the direction of nonprofit fundraising in 2021.

Your supporters want to donate online in a friendly, smooth donation experience in all kinds of places, using all kinds of devices. Why not give them what they want?

No matter your size, mission, or problems (whether you've got 99 or 1), we think you could benefit from Funraise. But if any of the following reasons resonates, Funraise might not be for you...

Email continues to be a great digital direct response channel for nonprofits. As you build your email calendar for December, here are 3 non-negotiable emails you've gotta include in your plans.

If you’re thinking of ignoring Giving Tuesday 2020, take a deep breath and then don’t. Here are three reasons you absolutely cannot afford to ignore Giving Tuesday in 2020.

“How much is this going to cost us?” In theory, Giving Tuesday will come out to little or no cost for you, which is why we suggest that every nonprofit take part... but keep in mind that time is money!

A well-planned and executed messaging arc will take your fundraising campaign to the next level through consistency and sophisticated narrative development. It's also a piece of cake.

There’s many a pitfall that could prevent your nonprofit from succeeding this Giving Tuesday—but they’re all easily surmountable and simply avoided, so think carefully about what could go wrong and then avoid 'em like the plague.

Is Giving Tuesday 2020 predicted to shatter records or fall flat? Get the up-to-date-est predictions so you can manage your team's expectations.

Nonprofit Tech for Good asked global donors and non-donors what's behind their decision to give. Here are five takeaways that every fundraiser should know for succeeding in this most unusual year.

Let's take a peek at email, social media, and local press as the three contenders to get all your Giving Tuesday time and energy. Read what each channel can do for you, the return on investment you can expect, and what you’ll have to put in in terms of time and effort.

For nonprofit leaders whose struggle includes summits like "How do I make a healthy dinner?", Jeremy Courtney of Preemptive Love has advice to fight off despair and find inspiration even in a literal warzone.

What is white saviorism? Where does it come from? How does it affect the nonprofit sector? Join nonprofit leaders as they use pop culture to explore white saviorism through the lens of American pop culture.

As your nonprofit continues to navigate fundraising during COVID-19, remember that relevance is a key component of urgency. The more relevant you can make your ask, the better.

With today's email integrations and automations, you can get your nonprofit up and running with a fully functional email program faster than you’d ever thought possible.

Email fundraising is still very much alive. In just a month, we witnessed a record amount of fundraising revenue come through email for a nonprofit client—just shy of $200k. Read on to see how you can make email work for your nonprofit.

Since the COVID-19 crisis began, nonprofits have been forced to constantly adapt to the changes. From WFH to taking a program online to meeting donors where they want to give, it seems like each week poses a new challenge.

DAFs are now within reach for everyone! Hear how Millie, a workplace giving platform, decided to make it possible to open your own DAF for $20.

By integrating a few key changes to your stewardship and communications, your nonprofit will be on its way to building even greater trust with its donors.

Remember—no matter what your organization’s mission is or where you're meeting your event attendees, you can craft a fundraising pitch during your event to win over the hearts and minds of donors.

Giving Tuesday is primed to become bigger than ever in 2020. Here are five reasons why your participation is extra-important.

Gift matching programs are a great way to generate oodles and oodles of extra dollars for your organization. Despite this, many nonprofits don’t take advantage of these funds, which means billions of dollars go left unclaimed each year.

Justin Wheeler, Funraise's CEO, co-founder, and an experienced nonprofit fundraiser, provides insights on how nonprofits can pivot their end-of-year galas.

Tracking your marketing data doesn't have to be complicated or time-consuming. Today we’re going to talk about how to track your nonprofit's marketing metrics so that you can be a total marketing boss!

Word to the wise: Ramy Nagy has some wise words. And they're for you. His ideas are golden sunbeams, and we've recorded them here to help you through some rainy day.

Funraise CEO, Justin Wheeler, discusses why nonprofits need to create a culture of cybersecurity.

Justin Wheeler, Funraise's CEO, co-founder, and an experienced nonprofit fundraiser, provides insights on how to preserve donor trust.

Donor trust is your greatest asset—Don't compromise it.

An economic crisis isn't an easy storm to weather for your donors, your organization, or for you personally. Here are some practical steps you can take to be better prepared for any financial downturn.

Here's a radical suggestion: start preparing for year-end fundraising during the slow summer season. To help you out, we’ve put together a summer to-do list for year-end fundraising success.

When Orphan's Promise faced a $75,000 shortfall in funding due to COVID-19, they wondered, "How could we ask our loyal, committed donors for additional funding during a time that so many were experiencing loss and volatility?" The answer was, "How could they not?"

By letting the light shine through, even on the darkest days, you offer your donors something to invest their hearts in, not just their dollars.

Google Analytics is a superpowerful tool that collects a ridiculous amount of information about your nonprofit's website. This post gives you the need-to-know basics of Google Analytics for awesome nonprofit marketing.

Turn your marketing data into insights that you can use for future marketing efforts. Here’s a list of questions to update your marketing metrics tracking system and make the most of your data.

Quick answer: UTMs are marketing metrics that help website owners trace their visitors back to specific digital marketing campaigns, ads, or sources.

The one rule behind the Science of Giving

When it comes to reporting, your donor CRM can either be your BFF or your worst enemy. Let’s talk about some ways your donor CRM can simplify reporting on fundraising activities.

Clearing time in your workday for your biggest, important-est projects is a major win in our book. We hope you’ll check out one or two of the tools on this list—especially the Funraise tools that can work for you.

Recently, Funraise CEO and Co-founder, Justin Wheeler, sat down to talk A.I. with an expert in the field, Wes Moon. Read on for a summary of Wes and Justin's conversation, and get your machine learning on!

Donor-Advised Funds: love them or hate them, they’re here to stay.

Donor surveys can help you gather a lot of useful insights about your donors. Take the time to craft a quality survey and you’ll be on your way to a better donor experience in no time!

One Tail at A Time relied on the Funraise automations they'd been using for years to guide their COVID-19 playbook and bring their new foster applicants into the One Tail fold.

A quick 'n' dirty explanation of the definition and basics of blockchain in a 3-minute read.

A quick 'n' dirty explanation of the definition and basics of Bitcoin in a 3-minute read.

A streamlined breakdown of Funraise's conversation with blockchain expert Anne Connelly on Bitcoin, crypto, and it's potential for changing the nonprofit sector.

BIG money updates: SBA, The Power Fund, and Nonprofit Ad Analytics

It’s time to dust off your fundraising program! We’ve put together a comprehensive deep cleaning checklist for your fundraising program that covers all the necessary nooks and crannies.

Upgrading recurring donors is a low-hanging fundraising initiative you need to put on your docket ASAP. Small upgrades mean that your nonprofit can keep doing its amazing work.

How will you make up for lost event revenue from COVID-19 cancellations? Justin Wheeler talks peer-to-peer fundraising strategies that could more than make up the difference.

Social fundraising allows your nonprofit to tap into your community members’ networks to acquire new donors and raise more $$. Here are some social fundraising ideas to help you get started.

Justin Wheeler dives into three technology platforms that'll make you smarter and more efficient at donor prospecting and reveal how your fundraising data holds the keys to your growth.

Recognizing donation patterns is key to the longevity of your organization. So, how do you create the trust necessary for your supporters to share their information?

For the first episode of our new video series, Nonstop Nonprofit NOW, Justin Wheeler dives into how three different nonprofits have built multi-million dollar monthly donor programs.

Social fundraising can be easy if you keep it simple and keep learning. With hundreds or even thousands of online community members, you have the perfect pool to fundraise for your amazing cause.

Nonprofits need experts like Funraise CTO and Co-founder Jason Swenski, to keep us informed and in front of digital threats. See what he says about security.

For the first episode of our new video series, Nonstop Nonprofit NOW, Justin Wheeler dives into how three different nonprofits have built multi-million dollar monthly donor programs.

What is transaction fraud and how is my nonprofit at risk? Learn how Funraise reduces your exposure to fraudulent activity... and all fundraising technologies should, as well.

Tyler Robinson Foundation got an intuitive, user-friendly fundraising platform when they got Funraise and went global.

When you treat donors the same way you treat the most important people in your life, your relationships give back in spades—and in ways you never anticipated.

Donor churn is a thing! For lapsed donors, keep in touch and ask again down the road. You never know when things will change and donors will reactivate.

Donor retention is a robust, complex problem. We’ve put together this donor retention to-do list to help you assess the state of your nonprofit’s donor retention.

Check out some successful fundraising examples of nonprofits that are using Funraise technology to make donating to world-changing nonprofits easy.

Video is a growing part of social media and online content; whether you’re just getting started or you’re looking to optimize, here are four easy tips to help your nonprofit win at social video.

Justin Wheeler, Funraise's CEO, co-founder, and an experienced nonprofit fundraiser, provides insights on the importance of data.

Funraise CEO, Justin Wheeler, discusses why nonprofits must invest in their infrastructure.

A pandemic is no excuse to shift your focus from diversity. Explore why your nonprofit needs DEI in a pandemic, how to get started, and ideas for DEI in action.

Read how DIGDEEP increased donations during the COVID-19 pandemic using Funraise technology to pivot their rallying cry and relate their cause to handwashing.

Your nonprofit's supporters may not think to start a social fundraiser, or if they do, they may not know where to start. Here’s how you can encourage them.

Hosting a virtual event for community members and want to know how to get them to show up? Savvy marketing and communication can help your nonprofit. 

Funraise recently pulled some wild stats regarding nonprofit technology that underscore the state of nonprofit tech. Let us know where you fall on the global technology spectrum.

Use the messaging points and outline in this post to share your nonprofit's response to COVID-19 with your donors.

With a brand voice guide in hand, you’ll be amazed at how easy it is to communicate with donors. Guest post by Signify Solutions

Funraise CEO, Justin Wheeler, discusses diversifying revenue streams.

Funraise CEO, Justin Wheeler, discusses competition in the nonprofit space.

Funraise CEO, Justin Wheeler, discusses digital fundraising.

Funraise CEO, Justin Wheeler, discusses leveraging the network effect.

Here are most-asked nonprofit virtual event questions with answers from experienced event fundraisers, the result of brainstorming and fundraising nerves.

Funraise CEO, Justin Wheeler, discusses leveraging the network effect.

Funraise CEO, Justin Wheeler, discusses social fundraising.

Here are some of the most innovative, exciting, and successful campaigns staring down COVID-19 fundraising challenges.

Tactics for finding the right Twitch, YouTube, or Mixer streamers to fundraise for your nonprofit. You can transfer these steps to any streaming platform.

Funraise CEO, Justin Wheeler, discusses why he started Funraise.

Funraise CEO, Justin Wheeler, discusses donor generosity during distasterous times.

Funraise CEO, Justin Wheeler, discusses weathering the COVID-19 storm.

Any streaming platform is going to work for your nonprofit to some degree. Unless you've got professional expertise and equipment, start with a free platform that offers lifestreaming and grows with you.

Nonprofits are pivoting to virtual fundraisers at incredible rates, but there's one question that everyone's asking: "How do we bring our events online?" Read on for some virtual event ideas to get you started.

Funraise CEO, Justin Wheeler, discusses charity streaming with Twitch Diversity and Charity Program Manager, Alyssa Sweetman.